[Pricing]
One bill for track, launch, and automate
Simple event-based pricing with Meta campaign management and automation included on Growth and above.
[Compare plans]
Everything included, side by side
Events, Meta campaign management, and automation limits across every paid tier — sourced from the same plan definitions as checkout.
| Feature | Sandbox | Starter | RecommendedGrowth | Scale | Agency | Enterprise |
|---|---|---|---|---|---|---|
| Monthly price | $0 | $49 | $179 | $449 | $999 | Custom |
| Annual billing | $0 | $39 / mo annual | $149 / mo annual | $359 / mo annual | $799 / mo annual | Custom |
| Included events | 50k / mo | 500k / mo | 3M / mo | 15M / mo | 50M / mo | Custom |
| Event overages | Upgrade required for production usage | $25 per extra 1M events | $20 per extra 1M events | $15 per extra 1M events | $15 per extra 1M events or custom | Custom contract terms |
| Reporting retention | 7 days | 30 days | 12 months | 24 months | 36 months | Custom |
| Team workspaces | 1 team | 1 team | 3 teams | 10 teams | 25 teams | Custom |
| Users | 1 user | 2 users | 5 users | 10 users | 25 users | Custom |
| Meta campaign manager | Read-only campaign views | Basic sync and launch history | Full Meta campaign manager | Advanced campaign manager | Multi-client workspaces | Custom workflows |
| Automation rules | Alerts only | Alerts only | 10 active rules | Unlimited standard rules | Cross-account rules | Custom rules and actions |
| Rule check frequency | Daily | Daily | Hourly | 15 minutes | 15 minutes | Custom |
| Managed ad spend cap | — | — | $25,000 / mo | $150,000 / mo | $500,000 / mo | — |
| Get started | Start sandbox | Sign up | Sign up | Sign up | Sign up | Contact sales |
[FAQ]
Common questions
What counts as a tracked event?
Clicks, visits, conversions, and postbacks that flow through PopClk's tracking pipeline. Limits reset monthly.
What happens if I exceed my event limit?
Tracking continues. Overages are billed per plan ($15–$25 per extra 1M events) or you can upgrade.
Is automation included or an add-on?
On Growth and above, ROAS rules and Meta execution are included — not a separate Automizer-style bill.
Can I start without a credit card?
Yes. The Sandbox plan is free for testing links, reporting, and read-only campaign views.
Try the sandbox first
Validate tracking and reporting before you connect production spend.