[Pricing]

One bill for track, launch, and automate

Simple event-based pricing with Meta campaign management and automation included on Growth and above.

Sandbox
For testing tracking links and learning the workflow.

$0

$0

Events
50k events / mo
Teams
1 team
Automation
Alerts only
  • 50k tracked events per month
  • 1 team workspace
  • 7-day reporting retention
  • Read-only campaign views
  • Basic tracking alerts
Start sandbox
Starter
For small teams validating tracking and reporting.

$49

$39 / mo annual

Events
500k events / mo
Teams
1 team
Automation
Alerts only
  • 500k tracked events per month
  • 1 team workspace
  • 30-day reporting retention
  • Basic campaign sync and launch history
  • Tracking alerts and core reporting
Get started
Recommended
Growth
For buyers launching and optimizing campaigns weekly.

$179

$149 / mo annual

Events
3M events / mo
Teams
3 teams
Automation
10 active rules
  • 3M tracked events per month
  • 3 team workspaces
  • Full Meta campaign manager and bulk launch
  • 10 automation rules with hourly checks
  • Alerts, naming templates, and API access
Get started
Scale
For teams protecting meaningful ad spend with automation.

$449

$359 / mo annual

Events
15M events / mo
Teams
10 teams
Automation
Unlimited standard rules
  • 15M tracked events per month
  • 10 team workspaces
  • Bulk editing, saved launch templates, and pacing views
  • Unlimited standard automation rules
  • 15-minute checks and automation logs
Get started
Agency
For agencies and high-volume teams managing many accounts.

$999

$799 / mo annual

Events
50M events / mo
Teams
25 teams
Automation
Cross-account rules
  • 50M tracked events per month
  • 25 team workspaces
  • Client workspaces, approvals, and shared reports
  • Rule libraries and cross-account automations
  • Priority onboarding and support
Get started
Enterprise
Custom volume, SLA, SSO, and dedicated onboarding for large teams.

Custom

  • • Custom event volume and retention
  • • Dedicated capacity and premium support
  • • SSO, audit logs, and custom automation
Talk to us

[FAQ]

Common questions

What counts as a tracked event?

Clicks, visits, conversions, and postbacks that flow through PopClk's tracking pipeline. Limits reset monthly.

What happens if I exceed my event limit?

Tracking continues. Overages are billed per plan ($15–$25 per extra 1M events) or you can upgrade.

Is automation included or an add-on?

On Growth and above, ROAS rules and Meta execution are included — not a separate Automizer-style bill.

Can I start without a credit card?

Yes. The Sandbox plan is free for testing links, reporting, and read-only campaign views.

Try the sandbox first

Validate tracking and reporting before you connect production spend.